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Market segmentation and the bowling pin strategy
How Crossing the Chasm guides startups in 2025
Jun 22
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Michael Ulin
3
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Market segmentation and the bowling pin strategy
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Build Your Audience First—Then Your Company: The New Blueprint for Modern Entrepreneurs
Why Flipping the Script Changes Everything
Jun 15
•
Michael Ulin
8
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Build Your Audience First—Then Your Company: The New Blueprint for Modern Entrepreneurs
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3
The Chef's Knife or the Swiss Army Knife? Choosing Your Startup's Edge
Why solving a unique pain point delightfully is usually better than trying to have a broad offering
Jun 8
•
Michael Ulin
4
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The Chef's Knife or the Swiss Army Knife? Choosing Your Startup's Edge
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4
How AI Helped Me Get the Tattoos I'd Always Dreamed of (even though I can't draw)
From "Can't Draw" to Custom Ink: My AI Tattoo Design Journey
Jun 1
•
Michael Ulin
6
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How AI Helped Me Get the Tattoos I'd Always Dreamed of (even though I can't draw)
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6
May 2025
Shopify's AI Mandate: Bold Reinvention or the Incumbent's Impossible Balancing Act?
This isn't just a gentle nudge or a suggestion to "maybe try out ChatGPT." CEO Lütke's message is clear: adapting to and leveraging AI isn't optional…
May 25
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Michael Ulin
4
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Shopify's AI Mandate: Bold Reinvention or the Incumbent's Impossible Balancing Act?
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1
My Little Dopamine Machine
Engineered for Addiction: Why Your Phone Feels Like a Slot Machine
May 18
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Michael Ulin
4
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My Little Dopamine Machine
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1
Turning the Page: Reflecting on Paxton and Embracing What's Next
Farewell to Paxton, and an Exciting Next Chapter
May 13
•
Michael Ulin
6
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Turning the Page: Reflecting on Paxton and Embracing What's Next
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2
Inside the AI Black Box: Anthropic Cracks Open the LLM Mind
A common simplification is that LLMs just predict the next most likely word in a sequence. Anthropic's research provides compelling evidence that much…
May 11
•
Michael Ulin
2
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Inside the AI Black Box: Anthropic Cracks Open the LLM Mind
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Is the Model Context Protocol (MCP) the Missing Link for Truly Useful AI Agents?
Beyond Chatbots: MCP, the Potential Plumbing for Truly Autonomous AI Agents
May 4
•
Michael Ulin
2
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Is the Model Context Protocol (MCP) the Missing Link for Truly Useful AI Agents?
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2
April 2025
Why That Seemingly Irrational Decision Makes Perfect Sense
Understanding Power with Selectorate Theory
Apr 27
•
Michael Ulin
4
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Why That Seemingly Irrational Decision Makes Perfect Sense
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Beyond Code Generation: Using Large Language Models Inside Your Functions
The real unlock isn’t just generating code—it’s replacing entire functions with AI-powered intelligence
Apr 20
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Michael Ulin
10
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Beyond Code Generation: Using Large Language Models Inside Your Functions
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1
The Moby Dick Theory of Big Companies
Examining Marc Andreessen's classic essay on when startups need to interact with a larger firm
Apr 13
•
Michael Ulin
4
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The Moby Dick Theory of Big Companies
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